358 | Water Innovation Rising Out of the Desert with Ben Shultz

Ben Shultz is a dedicated product/marketing manager at Aqua Membranes, where he combines his background in environmental planning and design with strong relationship-building and event-planning skills to drive innovative water treatment and provide clear messaging to customers and investors alike. Having started as a production technician, Ben quickly demonstrated his ability to adapt and excel, gaining hands-on experience in membrane technology and design that led him to his current role. Today, he collaborates closely with engineers, researchers, and customers to understand their needs and deliver products that meet high standards and expectations. Driven by a commitment to providing clean/sustainable water for all, Ben actively supports Aqua Membranes' mission to be a leader in the industry.

This episode is sponsored by the coaching company of the host, Paul Zelizer. Consider a Strategy Session if you can use support growing your impact business.

Resources mentioned in this episode include:

Water Innovation Interview: Transcript with Ben Shultz

NOTE: While it’s not perfect, we offer this transcript and the below summaries by Castmagic for those who are hearing impaired or who don’t find listening to a podcast enjoyable or possible.

You can read the full transcript of this episode here

Key Topics in Water Innovation Interview with Ben Shultz


  1. Introduction of Ben Schultz and AquaMembranes

    • Ben Schultz's role and background

    • Mission and role of AquaMembranes

  2. Ben’s Journey with Water (Childhood to Present)

    • Early experiences in West Texas and Albuquerque

    • Education and work on water treatment plants and acequias

  3. AquaMembranes' Origins and Development

    • Founding and initial development stages

    • Ben's contribution and career progression within the company

  4. Reverse Osmosis Technology and AquaMembranes’ Water Innovation

    • Explanation of reverse osmosis and AquaMembranes' unique approach

    • Benefits of AquaMembranes' printed spacers over traditional methods

  5. Importance of Innovating Water Infrastructure

    • Challenges posed by climate change and desertification

    • Responsibility of industries to improve water usage and treatment

  6. Industry Examples and Their Water Concerns

    • Semiconductor industry and water usage

    • Automotive industry’s engagement with water planning

  7. AquaMembranes' Growth and Strategic Targeting

    • Early market testing and strategic customer partnerships

    • Growth in operations and manufacturing capacity

  8. AquaMembranes’ Impact and Future Outlook

    • Achievements like awards and recognition

    • Future goals and expected developments in the industry

  9. Importance of ESG in Business and AquaMembranes’ Approach

    • Integration of ESG in product development and business decisions

  10. Advice for Listeners and Entrepreneurs

    • Encouragement to pursue impactful ideas and community involvement

  11. Closing Remarks and Contact Information

    • Encouraging listener engagement and potential collaboration opportunities

Paul Zelizer