338 | Home Ownership Sustainability and Closing the Racial Wealth Gap with Daniel Smith

Daniel Smith Bio

Daniel Smith is the founder of Keepingly, a platform that helps homeowners maintain manage and grow their property value with over 20 years of experience in digital marketing and consulting. Daniel has transformed how organizations in the Caribbean and the US position their products online. At Keepingly, Daniel uses his personal experience as a homeowner to create innovative solutions for the housing industry.

His work earned him recognition as a RIS Media real estate newsmaker in 2023. As a futurist, Daniel is dedicated to leveraging technology to address the key issues in the housing market focusing on homeowner sustainability, equity and fairness. His recent Fast Company article outlines policy changes needed to make home ownership more equitable - from addressing appraisal biases to enhancing credit programs.

This episode is sponsored by the coaching company of the host, Paul Zelizer. Consider a Strategy Session if you can use support growing your impact business.

Resources mentioned in this episode include:

Home Ownership Sustainability and Closing the Racial Wealth Gap: Interview Transcript with Daniel Smith

NOTE: While it’s not perfect, we offer a transcript and the below summaries by Castmagic for those who are hearing impaired or who don’t find listening to a podcast enjoyable or possible.

You can read the full transcript of this episode here.



Key Topics on
Home Ownership Sustainability and Closing the Racial Wealth Gap with Daniel Smith

Introduction

- Host Paul Zelizer welcomes listeners.

- Introduction of guest speaker Daniel Smith, founder of Keepingly.

- Overview of the podcast’s focus on social entrepreneurship and positive impact.

Disparities in Homeownership

- Discussion on the 30% difference in homeownership rates between Black and White families.

- Daniel Smith’s research into systemic inequalities in homeownership.

- Emphasis on the gap where Black homeownership is below 50% while White homeownership remains over 70%.I
ntroduction to Keepingly Platform

- Description of Keepingly’s post-purchase services for homeowners.

- Tools for organizing and documenting home maintenance and appraisals.

- Importance of these tools in ensuring equitable access to homeownership.

Appraisal Bias and Personal Experiences

- Examination of appraisal bias in home valuations.

- Paul Zelizer shares personal experiences with home maintenance and documentation issues (e.g., faulty central heating system).

- Daniel Smith’s similar encounter with refrigerator warranty issues.

Transparency and Responsibility in Homeownership

- Importance of transparency in the homeownership asset class.

- Transforming homes into generational wealth vs. liabilities.

- Ensuring homeowners understand post-purchase responsibilities.

Financial Products and Homeownership

- Need for better financial products with lower mortgage rates for homeowners.

- Solutions for accessing liquidity for renovations, upgrades, or expenses.

- The emphasis on understanding financial commitments.

Keepingly Platform Features

- Description of the freemium model: basic robust features for free, advanced services in paid tiers.

- Comparison of the freemium model to Canva.

- Future vision for platform growth, partnerships, and enhanced functionalities.

User Experience and Preparation

- Importance of proper documentation for better decision-making.

- Minimizing stress during home buying or selling by asking better questions.

- Preparing for potential scenarios in homeownership.

Long-term Solutions in Housing Market

- Discussion on rising housing prices.

- Need for connecting buying, selling, and inheritance of houses for long-term sustainable homeownership.

- Addressing climate change implications on insurance and property taxes.

Daniel’s Background and Transition

- Daniel Smith’s journey from telecom consultancy to digital strategy.

- Significant increase in online payments achieved in his previous role.

- Personal homeownership challenges leading to the development of Keepingly.

Community Engagement and Contact Information

- Invitation for listeners to sign up on Keepingly, connect on LinkedIn, or email Daniel Smith.

- Encouragement from Paul Zelizer for listener feedback and topic suggestions.

Conclusion and Final Thoughts

- Appreciation of Daniel Smith’s insights by Paul Zelizer.

- Overall emphasis on the importance of sustainable homeownership and closing the racial wealth gap.

These are the main topics and sub-topics discussed in the podcast episode.

Paul Zelizer